SPRING HAIR-CARE GUIDE

Focus: Detox, renewal, balancing moisture

1. Clarify & Detox After Winter
Winter leaves hair heavy with product buildup.

• Use: clarifying shampoo, scalp scrub, detox mask

• Benefits: Removes residue, resets scalp, reduces oiliness.

2. Strengthen for Seasonal Shedding
Spring often increases hair fall due to temperature changes.

• Use: biotin treatments, protein masks, strengthening tonics

3. Moisturize as Humidity Rises
Hair starts reacting to warmer weather.

• Use: anti-frizz serums, lightweight conditioners, leave-ins

4. Start Protective Styling
Perfect season for low-maintenance styles.

• Use: smoothing creams, curl definers, edge control

CTA ideas:
 “Shop Spring Essentials”
 “Detox Your Hair: Best Sellers”

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SUMMER HAIR-CARE GUIDE

Focus: UV protection, hydration, anti-frizz, color protection

1. Protect Against Sun Damage
Hair suffers from UV rays just like skin.

• Use: UV-protective sprays, leave-in conditioners with UV filters

2. Chlorine & Saltwater Defense
Avoid dryness, tangling, and color fading.

• Use: pre-swim oils, anti-chlorine shampoos, hydrating masks

3. Fight Humidity & Frizz
Summer = frizz season.

• Use: silicone serums, anti-frizz sprays, smoothing creams

4. Color-Treated Hair Care
Color fades faster in summer.

• Use: color-safe shampoos, toning masks, purple shampoo (for blondes)

5. Lightweight Styling
Heavy creams make hair oilier in extreme heat.

• Use: mousses, texturizing sprays, curl foams

CTA ideas:

“Summer Must-Haves: Protect, Hydrate, Shine”
“Beat the Humidity: Anti-Frizz Favorites”

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FALL HAIR-CARE GUIDE

Focus: Repair summer damage, hydration, strengthening

1. Repair Sun & Heat Damage
Summer leaves hair dry and porous.

• Use: deep repair masks, keratin treatments, protein conditioners

2. Scalp Reset for Cooler Weather
Dry scalp becomes more common.

• Use: scalp serums, gentle exfoliating scrubs, hydrating oils

3. Boost Hydration
Weather gets windier and drier.

• Use: moisture-rich conditioners, butters, hydrating leave-ins

4. Prep Hair for Holiday Styling
People start using hot tools more.

• Use: heat protectants, shine serums, smoothing balms

5. Trim + Start a Growth Routine
Fall is perfect for regrowth resets.

• Use: biotin serums, caffeine tonics, oils (castor, rosemary)

CTA ideas:
“Revive Your Hair After Summer”
“Fall Repair Collection”

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WINTER HAIR-CARE GUIDE

Focus: Combat dryness, static, breakage, and cold damage

1. Deep Hydration Is Essential
Cold air = dry, brittle hair.

• Use: intense moisture masks, buttery conditioners, hair oils

2. Anti-Static Protection
Winter frizz is caused by static, not humidity.

• Use: anti-static sprays, lightweight serums, leave-ins

3. Scalp Care for Dryness & Flakes
Snow + heaters = dehydrated scalp.

• Use: hydrating scalp oils, anti-flake tonics, gentle shampoos

4. Protect Hair from Cold Damage
Hats, scarves, and cold wind cause breakage.

• Use: silk-lined caps, protective styles, smoothing creams

5. Reduce Heat Tool Damage
People blow-dry more often.

• Use: heat protectants, thermal sprays, leave-in conditioners

CTA ideas:
“Winter Hydration Heroes”
“Protect Your Hair From the Cold”